A Journey of Change: How Fujitsu uses PACT to partner with suppliers and drive value chain decarbonization
“To effectively reduce Scope 3 emissions, it's crucial to have a vision and decarbonize using primary data. While progress is being made in product carbon footprint (PCF) replacement, engaging upstream suppliers is vital. Collaboration through integrated systems is essential, even in the face of challenges. Embrace the journey early; meaningful change takes commitment and cooperation."
“To effectively reduce Scope 3 emissions, it's crucial to have a vision and decarbonize using primary data. While progress is being made in product carbon footprint (PCF) replacement, engaging upstream suppliers is vital. Collaboration through integrated systems is essential, even in the face of challenges. Embrace the journey early; meaningful change takes commitment and cooperation."
Since its founding in Japan in 1935, Fujitsu has demonstrated its technological expertise and a commitment to innovation. Driven by a strong social responsibility, in 2023 the company accelerated its environmental goals, aiming for zero greenhouse gas emissions across its global value chain by 2040 - a bold leap forward from its 2050 target. Recognizing the importance of accurate, standardized product-level data, in 2023 Fujitsu began implementing the PACT methodology and technical specifications to address Scope 3 emissions and drive meaningful change.
Establishing a Vision and Clear Goals
Driven by ambitious goals, Fujitsu adopted a top-down approach to supplier engagement, led by the CEO and the Chief Sustainability and Supply Chain Officer, who asked the critical questions: "'How can Fujitsu achieve its mission of making the world more sustainable by building trust in society through innovation?"
This proactive mindset highlights the importance of developing efficient, digitally-enabled solutions and fostering collaborative emission reductions with suppliers. Fujitsu’s extensive experience with Life Cycle Assessment (LCA), and a Design for Environment program for its own products since 2000, has facilitated a strategic top-level approach to supplier cooperation.
Recognizing the log-life cycle of their products, Fujitsu's leadership has invested in research and development (R&D) and supplier engagement to collect standardized, accurate, and granular data for their products.
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Learning from Peers and Industry Collaboration
Collaboration with peers and other ecosystem players is crucial to Fujitsu’s sustainability goals. In 2021, Fujitsu joined the Green x Digital Consortium, a coalition of Japanese businesses focused on accelerating decarbonization. As the Co-Lead of this Consortium and the Lead of the Data Format and Exchange of Data Visualization Project, Fujitsu actively shared knowledge and facilitated information exchange between the Green x Digital Consortium and PACT.
As a result,the Green x Digital Consortium adopted the PACT's Methodology and Technical Specifications, adapting it to the local context. This led to over 130 businesses understanding and prioritizing PCFs in their strategies. This is demonstrates of how collaboration and shared learning can transform sustainability journeys across industries.
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Validating Fujitsu’s PCF Approach through Successful Laptop Screen Pilot
Before engaging a broader range of suppliers, Fujitsu conducted a pilot project to assess the effectiveness of PACT within Fujitsu's SaaS solution (that would become PACT-conformant in May 2023). In 2022, the company gathered the entire upstream supply chain required to produce one of their laptop screens.
This critical step allowed Fujitsu to confirm that PACT could work effectively in a controlled environment. The success of this pilot provided valuable insights and confidence, paving the way for scaling the implementation with additional suppliers and ensuring a solid foundation for their decarbonization efforts.
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Sustainability as a Company-wide Priority
Fujitsu’s leadership recognized that sustainability must be a company-wide priority, promoting collaboration across departments to set targets and track progress.
In Dec 2023, the Sustainability Management Committee included representatives from several departments, each offering unique insights to address challenges and develop solutions. Key divisions involved include sustainability (corporate strategy), environment management (validating PCF calculation methods), procurement division (supplier engagement), IT division (system design & IT infrastructure) and business division (sales and development solutions).
The Committee unanimously agreed to expand the challenge on Sustainable Supply Chain as the first objective of Fujitsu’s supply chain strategy toward reaching Net Zero by 2040. This involves collecting data from a broader range of suppliers using Fujitsu's SaaS solutions.
Today, over 50 Fujitsu employees are involved in implementing the company’s PCF and supplier engagement strategy in alignment with PACT.
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Gaining internal Buy-In from Team Members
With clear top-down action from senior leadership, the procurement team initially expressed hesitation about the extensive resources required to engage suppliers and collect Product Carbon Footprint (PCF) data. Their concerns were rooted in the perceived challenges of strengthening collaboration with suppliers to support Fujitsu’s value chain decarbonization goals. This caution also reflected their long-standing experience in supplier relationships and a realistic understanding of the complexities involved in such dialogue. However, it was precisely this ongoing, persistent collaboration over the years that laid the foundation for the success of the current supplier engagement initiative.
Support from cross-functional teams and knowledge sharing among procurement colleagues reinforced the importance of expanding Fujitsu’s Scope 3 decarbonization efforts across the supply chain, leveraging their software solutions. This collaborative approach not only enhances Fujitsu’s software but also promotes best practices and drives broader societal impact. Recognizing their key role in this effort, the procurement team developed a strategic action plan to actively engage suppliers.
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"To effectively reduce Scope 3 emissions, it's crucial to have a vision and decarbonize using primary data. While progress is being made in product carbon footprint (PCF) replacement, engaging upstream suppliers is vital. "
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Engaging with Suppliers for PCF Calculation
Once the strategy was in place, and internal teams were aware of it, Fujitsu made a significant investment in its supplier engagement program.
They directly engaged with 60 suppliers to request product carbon footprint (PCF) data based on PACT.
The company organized approximately 80 individual follow-up meetings, conducted hands-on training sessions, and created instructional videos, ensuring suppliers fully understood the process and could confidently implement it.
Useful resources:
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Engaging with Suppliers for PCF Calculation
Once the strategy was in place, and internal teams were aware of it, Fujitsu made a significant investment in its supplier engagement program.
They directly engaged with 60 suppliers to request product carbon footprint (PCF) data based on PACT.
The company organized approximately 80 individual follow-up meetings, conducted hands-on training sessions, and created instructional videos, ensuring suppliers fully understood the process and could confidently implement it.
Useful resources:
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1/3 of Fujitsu Suppliers Share Product or Organization-level Carbon Footprints
Fujitsu expanded its supplier engagement initiatives from a single product category (laptops) to over 60 suppliers across multiple categories and four continents. This expansion exemplifies the power of starting early and incrementally scaling efforts for greater impact.
As a result, one-third of Fujitsu’s suppliers are now successfully sharing product or organization-level carbon footprints, demonstrating the effectiveness of collaborative engagement in driving sustainability across the supply chain.
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Communicating Internally & Externally about the Importance of PCFs
Fujitsu’s leadership recognized the significance of the Product Carbon Footprint (PCF) initiative and the importance of supplier engagement, officially announcing their commitment during COP29. They also participated in several sessions to share the challenges encountered and the outcomes achieved.
The Sustainability Management Committee emphasized that effectively communicating these efforts—both internally across the organization and externally—is crucial to maintaining momentum and support. By showcasing the value of these initiatives, which are advancing a sustainable supply chain through Fujitsu’s Uvance solutions and contributing to a net-zero future, the Committee reinforced the importance of continued commitment to sustainability. Their message demonstrated how clear, consistent communication can inspire collaboration and strengthen the company’s overall commitment to environmental responsibility.
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Expanding the Sphere of Influence
Fujitsu is adopting an ecosystem approach to amplify its impact by fostering collaboration among the private sector, industry initiatives, and government entities across Japan and the Asia Pacific.
Fujitsu believes it can contribute in various meaningful ways to the GX-ETS (Green Transformation Emissions Trading Scheme), which was introduced in 2023 as a voluntary baseline-and-credit system in Japan and is set to become mandatory in 2026. The company is actively exploring practical opportunities to support this transition, including close collaboration with government bodies.
Additionally, Fujitsu maintains strong communication and cooperation with the Information Industry Research Institute (III) and BCSD Taiwan, further reinforcing its commitment to sustainable initiatives.
Read more:
- JEITA Green ×Digital Consortium
- The Green x Digital Consortium is focused on making CO2 emissions visible throughout the supply chain (only in Japanese)
- Current Status and Future Prospects of Decarbonization Efforts throughout the Supply Chain
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Looking ahead to 2025 and beyond
In 2025, Fujitsu aims to enhance its sustainability efforts with three goals:
1. Verification of data to ensure accurate and reliable PCFs
2. Expand number of suppliers sharing PCF data via their PACT-conformant solution
3. Combine PCF with internal data, then calculate the business impact and future simulations using AI.
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